LIQUI MOLY oil and additives partner LM Performance is delighted to announce its renewed sponsorship agreement with MINI Challenge JCW rising star Bradley Gravett for 2022.
Having finished third in the Rookie Cup in his debut season in 2021, Gravett from Maidenhead, Berkshire, is no stranger to LIQUI MOLY and LM Performance (LMP). Son of 1990 British Touring Car Champion and BRDC member Robb Gravett, Bradley started working with LMP in 2021, actively promoting the business through his multitude of rapidly expanding, highly engaged social media audiences.
Alongside this media activation, Bradley has worked tirelessly in helping to expand LMP's customer portfolio throughout the UK market via his network of highly targeted and relevant contacts he has built throughout his many years associated with motorsport.
Furthermore, with the MINI Challenge now firmly embedded as the lead support series to the UK's most premier racing championship, The British Touring Car Championship (BTCC), matched with Bradley's title sponsorship with LIQUI MOLY, and the impressive ITV coverage the MINI Challenge obtains, bodes for an exciting partnership between LMP and Bradley for 2022.
LM Performance's managing director, Jeremy Aston-Phillips, said, "We are delighted to extend our partnership for the 2022 season; Bradley has brought a unique approach to promoting our business with his enthusiasm and dedication to his followers. The entire LM Performance family wish him well for this season and look forward to seeing him on the podium soon".
Bradley himself said, "Working with the team at LM Performance is an absolute delight; it's refreshing to see how passionate and knowledgeable the staff within LM Performance are about the LIQUI MOLY brand and products they offer. To continue my partnership with LM Performance for 2022 is a real honour, and I am delighted to be able to assist the company with their growth for 2022".
Gravett will complete a testing programme ahead of the opening round of the MINI CHALLENGE UK JCW Championship at Donington Park on the 23rd and 24th of April. For further news, be sure to follow Bradley and LM Performance on social media.